A Fantasy & Romance Bookshop Coming Soon to Petaluma, CA.
Cozy corners, epic stories, & a little magic in every chapter.
Coming Soon!
📖
Coming Soon! 📖
While We Build the Bookshop...
Until the doors open and the pages fill the shelves, you can still be part of the story.
💫 Read how it all began in Ashen’s Story—a moment, a girl, a silver hairpin, and the beginning of something unforgettable.
🖋️ Or step into the story yourself by becoming a Founding Member—and leave your mark on the Velvet Wall for good.
✨ Our Ethos
At The Velvet Chapter, we believe stories are sacred.
They’re where we meet ourselves, fall in love with what’s possible, and escape into worlds that feel like home. Whether it’s a slow-burn romance, a high-stakes fantasy, or something deliciously in between—we curate every title with heart and magic in mind.
We champion diverse voices, bold emotions, and unforgettable characters. We’re here for the readers who want to feel something real, get lost in the pages, and find community in the in-between.
This isn’t just a bookstore.
It’s a soft place to land.
A secret door to another world.
A velvet-draped portal to the stories that stay with you long after "The End."
“If this is a book,” she said, “maybe we’ll meet again in Chapter Two.”
— Her